CREATIVE STRATEGY

BROUGHT TO YOU BY

INTERACTIVE BANNERS

Let the consumer drive, while taking advantage of efficient CPMs

In today's climate, where everything is more and more accessible online, a friendly user experience should be top priority. Decrease the amount of clicks for a user to get to where they truly want to be for more genuine conversions.

Consider including each region click out to a specific landing page, which can be tracked via conversion pixel, and/or gathered into retargeting audiences.

CAROUSEL

CHOICES

Everyone has their favorites, especially when it comes to wine.

Finding the right pairing is something that will always remain to be an ongoing discovery. Follow up on the audience's choices with this perfect mid-funnel approach. And then serve them what they seem interested in, whether it be sparkling, or Pinot Noir.

Each carousel frame can lead out to a specific pairing page, where a retargeting pixel can fire, whether the user clicked on the ad, or found the page organically.

BRAND LIFT STUDY

Discover what drives results for your business by measuring incrementality.

The goal of incrementality measurement is to calculate a lift in ad performance by comparing differences in outcomes between a group of people shown an ad and a comparable control group that did not see an ad.

By placing a pixel on each answer, not only can we create separate audience segments, but we can gather in-depth reporting on responses in terms of geo, audience, supply source, time of day etc.

The Creative Studio can help you with native ads, custom rich media banners, and video edits to ensure you get the most out of your campaigns.

Submit a Creative Request and we'll get started!

CREATIVE STUDIO

Like what you see but have another idea?

California Wine Institute

By jess_creativestudio

California Wine Institute

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